Let them know you have some availability to take on new projects. Marketing is about effective communication and the way you market yourself and your business determines your profit taking.
In a perfect world your event planning services should be mentioned in the first stages of a client s event dialogue.
How to get clients for your event planning business. Finding clients for your event planning business. Ask friends to share your website on their facebook page. Position yourself and your event planning business.
If you do those things i have a lot of confidence in you achieving your financial goals and operating a successful business. When most businesses land a new customer they can often enjoy that customer s business for years to come. That means if you re thinking about starting an event planning business you should have a solid grasp as to what an event planner is and make sure you have some solid skills verbal and written communications.
Client anatomy is a term thrown around the event planning industry. There are some basic steps to take before you can succeed in getting enough clients for your event planning business. Build your online network.
Know your core marketing message. Follow the strategies below to position your service in the minds of potential clients at the very moment they discuss hosting an event. After identifying your ideal clientele you should develop a strategy that will provide proof your services will surpass your competition.
If you do not trust their business sense then do not let their opinions change your passion for planning give business cards to your friends that they can pass out. Event planning is a highly profitable business that requires hard work dedication exceptional customer service skills and effective marketing. Offer to do a free event for your friends and family in exchange for a yelp review photo shoot and testimonial.
To make this happen you need to be an effective marketer. It is a tag utilized to describe your ideal client s personality likes and dislikes to create a profile. If you want to get more corporate event planning clients you have to talk to everybody you know in person and online.
Unfortunately for most event and wedding planners who focus on social type of event this often isn t the case because once you have seen a client through to their wedding day or finished. The long term success of an event planning business will be based on the experience that the planner brings to his or her clients.